IslandVeg.com

A number of VIVA members take part in Vegan Outreach’s Adopt A College Program. If you would like to get involved helping educate people about factory farming contact John at dangerbowers@hotmail.com

The following information is from John Bowers, who is on VIVA’s Administration Team and coordinates VIVA’s Education Outreach.

Raising Awareness with Educational Information
From experience, we know that a small, but significant, percentage of those receiving this information will be profoundly moved in such a way as to alter their choices of foods. Many will adopt veganism, some will become vegetarians, while others will aim to reduce or eliminate their consumption of factory farmed animals. I believe that this work is the single most effective method of reducing suffering in today’s world. I have come to this conclusion after having spent the past fifteen years involved in a broad array of activities whose fundamental commonality is the pursuit of a more just and peaceful world.

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My work with VIVA and Vegan Outreach

Matt Ball, co-founder of Vegan Outreach recently gave a speech at a food conference. I have adapted his speech to reflect my own views.

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Vegan Outreach’s mission is to reduce the amount of suffering in the world as much as possible. The focus is on what people choose to eat for the three reasons: The numbers, the suffering, and the opportunity.

1. The number of animals raised and killed for food each year vastly exceeds any other form of exploitation. About 700,000,000 farmed animals (chickens, turkeys, pigs, sheep, and cattle) will be slaughtered in Canada this year. In the U.S., this total is about 10 billion. In other words – every single year, the number of feeling creatures killed for food in North America is far greater than the human population of the entire world.

2. The level of suffering is horrific and a result of standard industry practices. If these billions of animals lived happy, healthy lives and had quick, painless deaths, then the goal for reducing suffering would lead elsewhere. But animals currently raised for food in Canada and the U.S. endure unfathomable suffering.

Perhaps the most difficult aspect of advocating on behalf of these animals is trying to describe what these animals endure: the overcrowding and confinement, the stench, the noise, the extremes of heat and cold, the attacks and even cannibalism, the hunger and starvation, the illness…the near-constant horror of every day of their lives. Indeed, every year, hundreds of millions of these animals don’t even make it to slaughter. They actually suffer to death.

3. Finally, the most important reason to focus on people’s diets is the opportunity. If there were nothing we could do for the animals raised and slaughtered for food – if, for example, it all happened in a distant land beyond our influence – then the focus would be different. But adopting and advocating a vegan diet is the most cost-effective way we can reduce suffering. The average Canadian consumes about three dozen factory-farmed land animals each year. Over the course of a lifetime, this translates into thousands of animals.

We don’t have to overthrow a government. We don’t have to forsake modern life. We don’t have to win an election or convince politicians. Given the straightforward case for vegetarianism, why is it so hard to persuade people to change their diets?

From experience we have come to know that most people are not swayed by intellectual arguments, but rather by the norms of those around them. If we are raised among those who are racist, or Christian, or vegetarian, that is generally how we end up. If our peer group changes though, it is often possible for us to consider new ideas.

If we want to end the quantity and degree of suffering caused by modern animal agriculture, we have to narrow our focus to convincing those groups of people whose peer groups are in flux, and who are thus most likely to reconsider their worldview and their food choices.

There is a relative openness within young people. From social science research, as well as from our own experience, the primary audience are students from high school to university and college. Historically, social change has generally taken root first in these younger individuals, from women’s rights to civil rights to gay rights.

Reach them before high school, and they’re generally too dependent on their parents. Reach them after college, and they tend to have already selected their surroundings, friends, and political views.

So the focus is on high school and college students. We have found that the best way to get this group to consider changing their habits is not to make philosophical arguments that encourage a change in moral framework. Rather, the best way is to leverage people’s existing moral intuitions that cruelty to animals is wrong. We show the disgusting hidden realities of factory farms, through graphic video footage and pictures, backed up by industry quotations. And people are appalled – not because factory farming runs counter to their morality, but because it’s plainly out of step with how we feel animals should be treated.

Based on my experience and the experiences of hundreds of other activists, our best tactic is to “appeal” to people’s pre-existing revulsion towards animal cruelty. Even so, at this time, only a minority are willing to explore a vegetarian diet. And many of those who do try vegetarianism will quit if they don’t find a group of similar-minded individuals, or if they lose support and reinforcement after entering the workplace.

Nevertheless there is reason for optimism. Unlike twenty years ago, when most animal advocacy was focused on fur and vivisection, more and more groups and individuals have been focusing on exposing the cruelty of factory farms and promoting vegetarianism, particularly among youth. Partly because of this change in advocacy, vegetarianism is far more widespread and accessible than it was just twenty years ago.

Of course, this won’t happen on its own, which leads to a big question and final point; namely: Why should we care?

We should care because being a part of the progress toward justice is in our individual and collective best interest. Happiness isn’t to be found in “stuff.” While we live in a very wealthy country, Canadians are far from the happiest people on earth. Perhaps happiness is the result of a meaningful life, and that meaning comes not from things, but from accomplishment. Meaningful accomplishment comes from living life beyond ourselves, viewing our existence beyond the immediate. Doing our thoughtful best to make the world a better place is as meaningful a life as I can imagine.

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There are ongoing opportunities to do animal advocacy with Vegan Outreach’s Adopt a College Program. To see the colleges leafleted in B.C. click Here .

If you see things in a similar light and would like to help educate young people by handing out literature, call me – John @ 386-2100 or email dangerbowers@hotmail.com

Local Organizations Protecting the Environment

Earthsave Canada Vancouver
Earthsave Canada is a non-profit, educational organization promoting awareness of the health, environmental, and ethical consequences of our food choices.

BC Environment Network a network of BC community based environmentally focused non-profit organizations.

BC Sustainable Energy Association (BCSEA) a non-profit association committed to sustainable energy, energy conservation and energy efficiency in British Columbia.

Dogwood Initiative the leading sustainable land reform organization in BC.

Sierra Club BC a grassroot organization dedicated to the conservation of BC’s natural legacy.

Western Canada Wilderness Committee – Victoria Chapter a branch of the largest membership-based, citizen-funded wilderness preservation organization in Canada.

Local Organizations Protecting Animals

BC SPCA Wild Animal Rehabilitation Centre Wild Ark is a hospital for injured and orphaned wildlife and the only facility on southern Vancouver Island that accepts all small to medium sized birds and mammals.

Liberation BC an animal rights organization dedicated to liberating animals through education, outreach and advocacy.

Food Roots Pocket Market
Food Roots Pocket Markets bring LOCAL organic produce and Local processed goods to over 14 communities in Victoria. For a market in you area check out the website for the day and time!

Wild Ark
The BC SPCA Wild Animal Rehabilitation Centre is a hospital for injured and orphaned wildlife. Wild ARC is the only facility on southern Vancouver Island and accepts all small to medium sized birds and mammals. Wild ARC is a non profit organization who receives no government funding and operates on fundraising efforts alone. Check out the website for more information on what we do and how you can help!

Earthsave Canada Discussion Forums
Earthsave Canada has some interesting discussion forums. This is a great place to learn more about the consequences of food choices and connect with others for support and community.

OrganicAthlete — Victoria Chapter
OrganicAthlete holds monthly meetings to discuss sports nutrition and training; vegan, vegetarian and other interested athletes from all over the sports spectrum are welcome to join us!

Camas Collective Books and Infoshop
Camas is a non-profit entirely volunteer run collective that holds community events and carries a variety of literature pertaining to animals, ecology and much more.

Devils Club Apothecary
The Devil’s Club Community Apothecary is a herbal dispensary using locally harvested native and non-native medicinal plants. It is our way of encouraging people to become involved in their bioregion. At Camas there is a large cupboard filled with jars of hand picked herbs and reference books. The apothecary is completely volunteer run and all herbs are by donation. Come by and check it out!

Recyclistas Bike Repair Classes
Learn to fix your own bike at Recyclistas. Classes are every Thursday 4-7 and Saturday
1-4. Cost is $20 for adults and $13 for kids. Please call 418–8867 to register.

Food not Bombs
Every Sunday at 3pm, free vegetarian food is provided by Food Not Bombs at Harris Green, Pandora & Vancouver. Contact fnb listserve vicfnb@lists.resist.ca or phone 383-5144 (#1940) if you’d like to help out.

Zen Zero Centre for Optimum Health
Zen Zero is a Raw Vegan and Holistic Healing Centre, located in Courtenay B.C., that holds regular events with vegan and raw food presenters. They have a Raw Juice Fountain and Salad Garden, a Raw Food Oasis Vegan Restaurant and a lifestyle store.

Vancouver Island Vegetarian Association Newsletter:

The Veggie Platter – Summer / Fall 2008

http://www.islandveg.com/newsletter/08fall.pdf

FREE Discount Guide listing

$20 business card size
$40 quarter page
$80 half page

Contact Sarat at (250) 507-9841 or Email: IslandVeg@gmail.com
"The Veggie Platter" is printed on 100% PCW paper

“The Philosophy of Animal Rights” by Tom Regan
Visit the above link to also read “10 Reasons FOR Animal Rights and Their Explanation” and “10 Reasons AGAINST Animal Rights and Their Replies.”

Vegan Outreach
Distribute Why Vegan? to educate the masses.

The Vegan Society
The world’s first vegan society!

People for the Ethical Treatment of Animals
“Animals are not ours to eat, wear, experiment on, or use for entertainment.”

Institute for Critical Animal Studies
Promotes critical scholarly dialogue and research on the principles and practices of animal advocacy, animal protection, and animal-related policies in the fields of social sciences and humanities.

The Herbivore Clothing Company
Herbivore offers vegan clothing and message wear/accesories, books, zines, DVDs, stickers, buttons and patches.

Liberation BC
Vancouver’s most active animal rights group, Liberation BC is an organization dedicated to liberating animals through education, outreach and advocacy.

Podcasts

Animal Voices Radio
Based in Toronto, Animal Voices covers the local, national, global, and politically diverse campaigns, struggles and victories of the animal liberation movement.

Vegan.Com
A vegan podcast with Eric Markus, the author of Vegan: The New Ethics of Eating, And Meat Market

Magazines

Animals Voice Magazine
Features the latest animal rights news, multimedia, calendar, victories, thought-provoking and inspirational editorial, graphic and compelling photography, and in-depth investigative reports.

VegNews
Packed with vegetarian news, events, recipes, book reviews, the best veg products, travel tales, celebrity buzz and more.

For more vegan links click Here

To access VIVA’s lending library please contact John at dangerbowers@hotmail.com

For more information:
Sarat
VIVA Fest Coordinator
Telephone: (250) 507 -9841 – Victoria
Email: vivafest@islandveg.com

Not Just Pretty Modern
Organic Clothing
1036 Fort St. * 414-0414
Online store:
www.notjustpretty.com/shop
Online store discount coupon: VIVA513
Online customers can enter the code during the checkout process for a 10% discount.

VIVA members’ home-based businesses

Bettie Boudoir Photography
Kristy Westendorp * 885-5747
http://bettieboudoir.com

MoreThanSolutions Web Hosting
Trevor Murdock * 721-5204
www.MoreThanSolutions.com

Embellish Studios Scrapbooking
Tammy Murdock * 721-5204
www.EmbellishStudios.com

Nanaimo

Pirate Chips
1 Commercial St. *
(250) 753-2447
Free topping with any order

The Thirsty Camel Café
14 Victoria Crescent *
(250) 753-9313

Pacific Rainforest Adventure Tours
15% discount * 248-3667
www.rainforestnaturehikes.com

Port Angeles

Good To Go! Natural Grocery
1105 So. Eunice St. *
(360) 457 -1857
www.portangelesvegan.com